Kevin Eisenbaum
copywriting
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Getting Noticed Now

11/26/2012

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In class today we discussed what we believed to be the most creative ad agencies of the top agencies in the world. We individually brought up various ads that we felt made these agencies creative or strategic. But as people were pulling up their favorite commercials or out of home marketing, I couldn’t help but wonder something: would I ever create an ad, where students at a university would choose my work as an example of quality creative advertising? I would think for a Creative, that would be the dream. I want to be talked about. I want to one day know that my work is being used as a study tool of creativity. I would want an idea I came up with to be passed around the social media world and shown to friends and family to make them laugh or put a smile on their face. That day could be a while from now, but there is no point in waiting around. I still want to be talked about, and I want to be talked about now. Let’s brainstorm some ways this could happen:

1.     As I write this in class right now, I could pause, stand up, yell my professor’s name, and then flick him off. That would work.

2.     What if I spit on the girl in front of me? She would surely talk about me to someone. Her friend? The dean?

3.     I’ve never seen a streaker on campus. That could be me. It’s a nice day outside. I would be on the front page of the school newspaper tomorrow.

4.     Back to my professor… I could tackle him. Right now. Waterboy style. This guy is slow and old, and I could just lay him out. Maybe someone on the football team is in the class and will talk me up to coach for that great tackle.

5.     I HAVE TO PEE! I just yelled that in class, super loud. Everyone noticed… I didn’t, but I could have.

This is still a work in progress, but I’ll figure it out. I just need to keep writing…

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    A dissection of the mind of a kid at heart being somewhat productive.

    This is a blog. I will write things here. You will read them. You should at least smile. I expect a pity laugh now and again. I may even change your life... if I feel like it.


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