· Tommy Pickles- Copywriter: Tommy was born to be an ad man. He’s the Don Draper of 90’s Nickelodeon. There hasn’t been an idea that the gang went with, that didn’t come from Copywriter Tommy. The copywriter’s role is so vital to driving campaigns and ideas, and Tommy was without question the source of the best ideas.
· Chuckie Finster- Art Director: Every good copywriter needs a great art director, and Chuckie would be that for Tommy. Chuckie would latch on to Tommy’s ideas and just run with it, like any good art director would. And I hate to be stereotypical, but Chuckie was also a bit quieter and less social then the rest of the group, just like many art directors.
· Angelica Pickles- Creative Director: Unfortunately, copywriters and art directors many times have to run their ideas by the big boss. That would be Angelica, and she would be one hell of a mean boss. But Tommy and Chuckie have to understand, that just because Angelica is being tough on them, doesn’t mean she hates their ideas; she just wants to push them to be better. That is what makes Angelica, a quality Creative Director.
· Phil and Lil- Account Planners: You can’t come up with ideas without clients, and Phil and Lil have the social skills for the task. They just get people and have that outgoing personality that would win the business of many great brands. They would know just how to sweeten the deals too: with a nice, juicy worm.
I present to you, the perfect advertising agency comprised of the hardworking characters from the Rugrats. Yep, looking back, it all makes sense.